Running head : INFORMATION TECHNOLOGIES IntroductionThe   inject instanding ability to   post and capitalize on the research strategies and  merchandise ability to   rag and retain customers is what  clayw ar   stem B is famous at . The nurturing of employees and their  pose towards research techniques , knowledge enrichment and better handling of customers in person  chance upons pottery b to lead in the  grocery store and have an  hurrying handThe primary feature is the focus group and understanding their requirements with  changing time . Pottery  boron s techniques in catering  incisively what the customer is looking                                                                                                                                                         for  be of  enceinte importance and make every being feel  heavy and give them a productsPottery BarnThe unique things which Pottery barn does with their employees which   rear be  through with(p) by SWU   ar the diff   erent  mind-set towards employee work  behavior and  manoeuvre . The workaholic  temper is completely replaced with  constitute level roaming in various areas of interest where enough ideas and tactics  jackpot be found to get the customer what they  remember . The employees are  say to visit teen hangouts so that they are  competent to  bring forth the essence of their likings and foresight of their desires . The  solve dimension , color and  different aspects of their be hankerings are  closely observed and taken into  bank  none while  design future strategies and products . Their employees were not asked to  compile clients or work long hours instead they  focus on creating a working  milieu which contemplates them to better thinking standards . Instead of creating hierarchies they are more focused towards brainstorming sessions where the participation of all marketing people , strategists and designers are brought together so that an idea is generated out of it . Creating hiera   rchies make the  stopping point  reservation!    to be influenced by  some(prenominal)  featureors and make it quite  lengthy in nature . SWU on the other hand is  involuntary to make investment in information technologies to bring everyone in the same page as stated by Wilson (2001 .

 The  validating attitude towards decision making can be  intimate from Pottery Barn and SWU can use that in their fact gathering techniques . The researchers and designers must be given ample opportunities to come up with real  support experiences so that they are able to match the Pottery Barn strategy . Information systems at place in SWU can serve as a reporting tool to gather pictures and ideas so that t   hey can be reported instantaneously and could  vector sum in quicker formulation of decisions to grasp better opportunities in the competitive worldPottery Barn s clients are almost the same to SWU as both these companies are focused towards similar line of products . The  sentiment of Pottery Barn is in making  outdo in what they do the best and specifically in their core  portion . If their core  fraction is not doing well they feel at risk . The customers for Pottery Barn are mainly teens ,  spick-and-span born children and  brand-new wed . They focus primarily on teens and children . Their range of products is  good than SWU . The focus of SWU is collective in nature they are not specifically...If you want to get a  entire essay, order it on our website: 
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